The price of frozen meat has reportedly soared. As Davit Gogichaishvili informs, the price of a ton of meat has increased to $2600, with this having also impacted the local market. At present, 1 kg frozen meat costs 10 GEL in Georgia. Mr. Gogichaishvili thinks that an upward trend will continue.
According to him, an increase in the meat price is related to outbreak of African swine fever in China, with the fatal pig disease killing 30 million hogs in the country. Consequently, the necessity of meat import has increased, with this influencing its price.
The demand for pork is one of the highest in China worldwide, and its pork industry is worth about $128 billion. As regards Georgia, people here consume 55 thousand tons of meat annually, with more than a half of it being an imported low quality product. The demand for it is conventionally higher in winter since natural meat is hardly available on the market at this time.
Food industry specialist Prof Lia Kvaratskelia cannot specify how popular frozen products are in local production since similar surveys have not yet been conducted; however, she considers that an increase in the price of frozen products cannot harm the local business as the demand for them will remain high in restaurants and fast food facilities.
Маri Chitaia
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